Article Body Top Priority
In your article title and again in your introduction you made a promise to your readers. You told them that they would be given the answer to a question, or you made a promise to give them more information on a given topic.
Your top priority is to make sure that you follow through and keep your promise. For example, if you promised the reader “5 Tips for The Best Caribbean Vacation,” you must deliver those five tips. No amount of additional information is going to compensate for what your reader is expecting to learn from your article.
Failure to do so will result in disappointment to your readers, loss of credibility to you, and ultimately loss of traffic and income. That’s one article marketing secret that you want to keep!
Length of Article
Article directories set their own criteria for the minimum length they will accept, so if you’re submitting your articles to more than one article directory, be sure to check the minimum length of each article to ensure that you are meeting their guidelines.
You can learn more about the Editorial Guidelines at ezinearticles.com. Regarding the length of article it states, “Must be a minimum of 250 words and no more than 5,000 words. For us, an ideal article size is 400-750 words.”
Based on the above, while you can submit shorter articles, it’s best that your article is at least 450 words so that it has a chance to be ranked in the “Most Viewed Section.”
This is another area where I’m making changes, because I did not take note of the fact that although the articles must be a minimum of 250 words, their ideal article should be between 400 and 750 words. So my goal is a minimum of 450 words. Remember that some article directories require a minimum of 700 words.
There are two other article marketing secrets regarding the article body that deserve our examination, and we will discuss the use of subheadings in our next discussion.
Until then, please share your challenges in writing longer posts and how do you overcome them?