This may seem like a silly question because if someone does not know how to do a job it should be easy to correct it my asking someone else for information. Shouldn’t it? Perhaps. This is our 4th and final in the series to help Paula and she will have to confirm if this is what has been holding her back in launching her online business.
Does the idea seem far-fetched that a sharp, savvy and successful (offline) businesswoman would allow her lack of knowledge in a particular area to cause her to procrastinate? For someone who is successful in other areas the idea that they are not able to master everything perfectly could become a motivational block. Pride for one could prevent her from recognizing that she needs help, or even worse to admit to herself that she needs help. Subconsciously this results in avoidance or even developing an aversion for the task. (more…)