Posts Tagged ‘build relationships’

Direct Sales Tips: Following-up with Customers Build Relationships and Customer Loyalty

I enjoy being in Direct Sales as well as an Internet Marketer because as a Direct Sales Consultant I can provide individualized service to my customers. I have an even greater opportunity to build lasting relationships as they get to know, like and trust me and see that I care about them as individuals.  I’ve been fortunate to have customers who have been supporting my business for over 11 years.

I also like to support other Consultants in Direct Sales, but have found that on many occasions I meet a Consultant at a Party or Show, hosted by a mutual friend, and purchase something from them but never hear from them again.

This is not a post to critique anyone, but to highlight that this is an area many of us may need to work on.  I have been guilty of this as well as from time to time I’ve received calls from someone who said, “I’ve been searching for your card as my product was finished and I just found it…”  or, “I wish you had you label on the products so I’d be able to call you without having to search for your card”.  Two very important steps I neglected to do.

Most business owners, including Direct Sales Consultants, recognize the importance of cultivating and maintaining good relationships with their customers. At the same time, many overlook the need to follow-up after the sale or service. Here are three reasons Read the rest of this entry »

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Expand Your Circle Through Local Business Networking Events

There are many schools of thought regarding offline networking. Some think it’s a waste of time, others think it’s a chore to attend events where you may know just one or two persons. How do you personally feel?

I enjoy attending networking events because I usually get to meet new people. I enjoy finding out what makes people ‘tick’ – their hot button, and the only way to do this is by taking time to converse with them. It’s easy to become overwhelmed at the thought of a room full of 20-50 people or more depending on the event but let’s focus on just ONE area that may help to make attending networking events more fun than chore.

You may be a Solo Professional, Entrepreneur, Small Business Owner, or you may be an Independent Contractor for a Corporation and are responsible for finding your own Leads. New connections are essential to your business. Read the rest of this entry »

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Building a Relationship With Your List Is Essential to Doing Business Online

You have heard that the money is in the list; however, successful marketers will tell you that this is only partially true.  If you are new to Internet Marketing one of your first goals is to build a responsive list.  There are many important reasons for that, which we will discuss in another post.

It’s important to note that the level of responsiveness that you will receive from your list of subscribers is in large part due to your efforts.  I firmly believe that communication is the lifeblood of any relationship, and building a relationship with your subscribers, your readers, even other online marketers, is cemented by communicating with them. Read the rest of this entry »

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Customer Follow-up Essential for Building Relationships

Customers or clients are the lifeline of your business, whether it’s an online, offline, or combination of both.  Research indicates that it costs five times as much to acquire a new customer as it does to keep a current one; therefore  as a small business owner it is critical to implement strategies to retain customers and build relationships.   Here are 3 tips that highlight why customer follow-up is essential for all businesses, but especially small business.

1.  Builds Relationship:  Imagine that you purchased an item from two different small businesses like a jewelry store or a small women’s or men’s clothing boutique?  You  spent quite a large amount but you were happy with your purchases and while shopping you were pleased with the level of service you were given in the store.  A week later you received a personalized “Thank You” card from one of the businesses,that thanked you for your purchase and invited you to call with any questions of concerns.  The business may also have included a promotional offer for when you return to the store within a specified time-frame. You heard nothing from the other business!  Which of those two businesses are you likely to return to more quickly?  Which are you more likely to talk about to your friends?  The majority of us would prefer to revisit an establishment that followed-up with us and showed that they want to build a relationship with us. Read the rest of this entry »

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