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Marketing your small business offline is essential to the success of your business.
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Start Your Online Business with a Written Business Plan

April 29, 2011 By: Yvonne A Jones Category: Uncategorized

“If you fail to plan, you plan to fail.”

The above quote may be regarded by some as a cliché, but it is also a very true statement.

You've decided to start your own online business and may fall into one of these categories:

  • You're brand new to starting a business
  • You're brand new to starting on online business
  • You have an offline business but want to build an online presence in order to attract more clients or customers

What You Have in Common

The common denominator  for all three groups is that in order to reach your goals and experience success, you must have a plan in writing (more…)

3 Tips on Providing Superior Customer Service Online

March 29, 2011 By: Yvonne A Jones Category: Customer Service, Uncategorized

Providing superior customer service in your online business is essential to building lasting relationships with customers and clients.  It is an integral part of doing business on the internet.  Note that even if you do not have a product and are not yet providing a service other than writing a very informative blog, consider your visitors as your customers or clients.

Understand What the Customer Wants: It’s important to understand buying triggers and purchasing behavior.   I love to share products that I've found valuable with others.  These (more…)

Goal-Setting for Entrepreneurs – Purpose and Benefits

February 25, 2011 By: Yvonne A Jones Category: Uncategorized

Goal-setting is a process for personal planning.  It could be regarded as a tool for narrowing your focus and segmenting your business so that you can evaluate where you need to give more attention for maximum results.

Goal-setting provides you with long-term vision, while providing you with short-term motivation.

Benefits of Goal-Setting for Entrepreneurs

  • Setting goals allows you to determine what you want to achieve in your business:

-  Do you want to have a hobby that provides a small extra income?

-  Do you want to have a serious business that generates a healthy cash flow? (more…)