Relationship Marketing | Build Your Online Business

Marketing your small business offline is essential to the success of your business.

Archive for the ‘Writing and Publishing’

Leadership – An Essential Quality for Entrepreneurs : A Review

February 28, 2012 By: Yvonne A Jones Category: Business - Entrepreneur, Writing and Publishing

The business book I began reading over the weekend is, “5 Levels of Leadership – Proven Steps to Maximize Your Potential by John C. Maxwell.  In his book, Mr. Maxwell dispels the theory that leadership is a position. “Leadership is a process, not a position, because it deals with
people and their dynamics, which constantly change,” states Mr. Maxwell. So leadership is really an action.

Having and managing your own business requires that you  take action to identify your
most productive times, your strengths and weaknesses so you can outsource what someone else can do for much less so that you can focus on what’s essential to your business. This (more…)

Viral Marketing – 7 Avenues of Distribution

October 09, 2011 By: Yvonne A Jones Category: Marketing, Writing and Publishing

My Internet Marketing Mentor has often recommended the value of viral marketing with ebooks or reports and so far I started but have not completed my first viral report.  She highly recommends this as a means of getting your information into the hands of many more persons that you normally would.

I’ve been focused on building my new niche, but this is one of my goals for October. Would you like to join me?  Ok, you may not be familiar with viral marketing or need a little more information in order to start, so I’ll discuss the topic in two three posts.

Normally when you write an ebook or report you’ll place a copyright on it and expressly state that it should not be copied or forwarded without your permission.  In the case of your viral report, you want people to forward your report to others and you give permission in your report to do so.

I did additional research on viral reports and found some interesting information which indicate that there are many ways to accomplish the objective of (more…)

Recapture Your Dreams of Becoming a Published Author – You Can Do It!

August 11, 2011 By: Yvonne A Jones Category: Writing and Publishing

Did you ever dream of being a well-recognized writer?  How about becoming a published author?  Have you realized your dream, or is it still on hold?

From as early as nine years old I discovered my love of writing and my parents encouraged this by giving me lots of books to read that I could learn from.  My professor also encouraged me many years ago to start writing on a regular basis, and start with short stories.  Life happens and I did nothing with it.

Has that happened to you?  You’ve put your dreams you had as a boy or girl on hold and focus on daily living instead?

Then we got to the Internet, started our business online .  One of the first things we were told to do to give us greater credibility and to let people get to know like and trust us is to start a blog.  As we write our own blog posts and become part of the blogosphere, we get to read other (more…)