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Business Communication Tools – Creating a Script that Sells

November 12, 2010 By: Yvonne A Jones Category: Direct Sales

Friday Success Tips

Many people recoil at the word “sales”, and may even say that they do not like sales. Yet, for the majority of people in business you are selling something unconsciously everyday because there is ‘Sales’ in a direct way and there is indirect sales.

If you are a coach, consultant or speaker, you are selling your services and yourself as well, because regardless how well you’re knowledgeable on a topic, people have to feel they resonate with you-with your personality-to want to take time to learn from you.  On the other hand, there are millions of people who overtly sell products and services online and offline.

In any type of sales situation you recognize the importance of communicating effectively so that you capture the attention of your audience of one or many at the outset, and be able to close the sale at the end of your presentation.

When you create a script or scripts to use as a template, this will be one of the finest business communication tools you can use (more…)