Relationship Marketing | Build Your Online Business

In my previous post it was emphasized that a blog is an important part of your online business and is critical to your success.  To many this may sound like an exaggeration, but the success of ordinary entrepreneurs who have seen an increase in their connections and possible JV partners by participating in blog challenges is testimony to the power of building relationships through your blog.
Another important reason for having a blog, even if you have a static website, is that it increases your visibility.  Although I started my first blog in December 2008 I did not understand the concept of increasing my visibility online through my blog.

Earlier this year I participated in Denise Wakeman’s Online Visibility Secrets Course and was amazed at the volume of information she shared over a 26-week period.  One of the things I came to appreciate is that in order for you to become visible online, which basically means that you show-up ‘everywhere;’ is that it takes time, effort and consistent action.  Instead of just repeating the same actions over and over, (more…)

This is a question many persons who are new to the internet have asked. One person I worked with told me that she did not think she could be bothered to write posts as she did not particularly like writing. Needless to say, I pointed out some of her options.

For anyone who feels that a blog is not necessary for success in their online business, may I ask some questions?

• Do you want people to get to know, like and trust you and build relationships?

• Would you like to be able to share your knowledge with others and position yourself as the expert in your niche?

• Are you happy to provide new and informative content on your website on a regular basis so that (more…)

Today is August 1^st and the start of  the “Ultimate Blog Challenge” coordinated by Michele Scism  and Michelle Shaeffer with the hashtag #blogboost on Twitter.

The last blog challenge I participated in was in June, coordinated by Dr. Jeanette Cates with Twitter hashtag #blog30.  During the challenge I submitted 21 posts; 9 short of the goal and was a little disappointed with myself that I’d not met the goal.  However, I reminded myself that in setting goals, you may fail to reach them the first time but the solution is to pick yourself up and start again.

Before committing to the Ultimate Blog Challenge I debated whether I should participate in another challenge for these reasons:

1)  To meet the goal I am obligated to write and submit a post on one designated blog for 31 days.

2)  I have other blogs that I need to write posts for, two of which I’ve neglected.

3)  One of the goals I’ve set for myself and my business is to focus more on Article Marketing.

4)  Another goal is to increase my online visibility.

Here are the reasons why I went ahead and made the commitment: (more…)