Marketing Your Business – Do You Have a Schedule?
What portion of your time do you spend marketing your business?
“Marketing? Why do I need to do marketing when I have an online business?â€Â If you said this to yourself, you are not alone.
When I started my online business I came from a corporate background and Direct Sales was my part-time fun job. In my experience in the corporate world Marketing was a separate department, except for one job where I was required to submit editorials to high-end office furniture magazines, and track the progress of paid advertisements.
As a Skin Care and Image Consultant I was taught to offer my business cards or share information on my business with at least three persons every day – a form of marketing. And it worked! But my online business…why?
Not having a schedule for marketing is a huge mistake or omission many of us who start an online business make. In fact, this is not limited to online business. Many small business owners who have a brick and mortar store, (more…)
