Featured “Monday Writer” – Melanie Kissell

This week I received a fabulous and totally unexpected surprise in my inbox – not the typical kind of mail I’m accustomed to weeding through every day.

Sheri Kaye Hoff of Life Is Joyful invited me to be a presenter in her Fall Success Summit.  Welcomed opportunities like this don’t come down the pike every day!

Now please don’t run away – this is not a pitchfest.

This is a prime example of what can happen when you understand how your business blog can bring you the successful results you’re looking for.

The biggest goal for business blogging is never give up – keep blogging!

We all want to be successful at what we do, but we must remember that to have a successful online presence takes time, as well as a considerable amount of energy, determination, and passion.  A willy-nilly approach will lead you straight down Disappointment Avenue.

So what’s the big secret to business blogging success?

Simple – Just keep adding logs to the fire.

Not only do you need to keep the embers burning with your target audience and your loyal readers, you need to make a heart-centered, conscious effort to connect with other bloggers.

Establish a “core” of bloggers in your niche or industry and start building community.

Just do it!  It works.

Read their posts, leave worthwhile and valuable comments, subscribe to their RSS or opt in to receive their freebie offer, invite them to be a guest blogger, follow them on social media venues, brainstorm with them, link to their posts when possible, and ask what you can do to help them.

In other words, to keep the fire burning …

“Engagement” and “Interaction” with the authors of blogs in your area of expertise and what you’re passionate about are the two best strategies for business blogging success.

If you’re interested, here’s a Free Blogging Tips E-book by James King.  I am not affiliated with James in any way and there’s NO opt in required.  I just happen to think he’s got some doggone good advice that can help you enjoy more positive and long lasting results with your blog.

Melanie Kissell

“Attending to your personal survival as a woman entrepreneur”

Melanie shares blogging tips and budget-friendly marketing strategies with tenacious and passionate women entrepreneurs who are short on time, exhausted, and tapped out financially. Stop by and knock on her door at Solo Mompreneur.