Relationship Marketing | Build Your Online Business

Marketing your small business offline is essential to the success of your business.
Subscribe

Timeless Principles: 6 Leadership Principles in Chapters 6-12 of “The Mary Kay Way”

August 29, 2010 By: Yvonne A Jones Category: Business - Home-Based Business, Direct Sales, Entrepreneur - Network Marketing

In my previous post I revealed 7 principles that I got from a review of Chapters 1-5 of The Mary Kay Way: Timeless Principles From America's Greatest Woman entrepreneur.”  Today my review continues with timeless principles that can benefit small business owners, leaders in direct sales, entrepreneurs who outsource tasks, and every thought-leader who works with people; all from Chapters 6-12.

1.  Giving criticism: Criticism will most likely be made at some point but Mary Kay felt that a good manager should direct criticism to what's wrong; not who's wrong.

Managers must be strong and speak in a straightforward way, but should sandwich that criticism between praise – before and after.  Doing so lessens anger on the part of the recipient.  When people (more…)

Timeless Principles: A Review of Leadership Principles in Chapters 1-5

August 28, 2010 By: Yvonne A Jones Category: Business - Entrepreneur

In 2003 Mary Kay Ash was awarded the title of Greatest Female Entrepreneur in American History, and a Wharton/PBS Study named her one of the 25 greatest business leaders of our time.

It therefore follows that the principles outlined in the book, “The Mary Kay Way:Timeless Principles  From America’s Greatest Woman Entrepreneur“  can be applied to anyone –male or female– who has to deal with people and is aspiring to build a successful business.

1.  Embrace the philosophy of the Golden Rule as a daily guide for business interactions with fellow employees and personalized customer service.  The result is a commitment to excellence and the foundation for every leadership decision.  Based on Matthew 7:12.

2.  Good leaders should never have dollar signs in their eyes, regarding people merely as profit.  Rather, the concern should be how you can help each person to reach (more…)