Relationship Marketing | Build Your Online Business

This is a Guest Blog Post by Nicole Dean

More and more moms are getting into the blogging scene. Some for fun, some for profit, and some for both. Why not make money while you’re blogging about your favorite stuff, right?

It’s easier than ever to get started blogging. But the first thing you need before you begin is an idea for your domain name.

What is a domain name?

It’s the “www (dot) SOMETHING (dot) com” that people will type in to get to your blog. It’s like your address.

How do you Know What is a Good Domain Name?

There are some standards for what is a “great” domain name verses one that makes you wonder what on earth (more…)

One acronym for F.O.C.U.S is Follow One Course Until Successful.  Focused action can also mean turning your back on the audience so you can guide the orchestra to produce beautiful, melodious, well-coordinated music.

Last week I attended the 8^th Grade Graduation Ceremony of one of my young friends and a segment of the ceremony was a musical piece by the 8^th grade band…and what a beautiful selection it was! As I watched and listened my eyes were captured by the movements of the teacher who was conducting the band.

Her back was to the audience and her attention was focused on guiding, by the movement of her hands and the baton, the orchestra so that each member of the band knew exactly when to come in, and when to play louder or softer. This ensured that we, the audience, derived the best enjoyment from the musical piece.

As entrepreneurs we are the band leaders or conductors of our (more…)

I’ve been an avid country music fan since my early teens and alternatively annoyed many of my peers or converted others to appreciate country music. I’m now a huge fan of Classic Country although I still enjoy some of the modern country songs.  This morning I heard a song by Toby Keith, Country Music Superstar, that inspired my post. It’s entitled, “Somewhere Else.”   The line in the song that struck me was: If you don’t know where you’re going, you might end up somewhere else.

I couldn’t help thinking how true that could be about our online businesses.  Most offline business owners are very clear about what type of business they’ll engage in.  The lines are not always as clear for online businesses.

Many of us start our online businesses without a Business Plan; therefore, we have no clear path to follow.  We also do not have a (more…)