Relationship Marketing | Build Your Online Business

Starting an online business is not hard, but there are two sets of challenges that the new online marketer faces.

1)  Knowing what to do to move forward quickly as far as systems and technology go.

2)  Having the right mindset and a plan.

Perhaps the right mindset and plan should be listed first since your plan will determine what systems you will need to implement and what technology you will need.  Why is mindset so important?

Entrepreneur vs Employee

1)  Will this be just a hobby or do you plan to build a real business?

2)  If you are or were employed, someone else told you when to come to work, when to take lunch, and when to stop working.  Whether you’ll be transitioning from a full-time job while you build your online business, or you’re going full-force into your online business, you will now make those decisions.  You will be your own boss.

3)  Closely tied in to #2) are self-discipline and self-motivation.  These have to come from within, but positive groups of people in forums, Facebook and (more…)

I’ve always been fascinated by the Atlantic salmon’s inherent ability to swim upstream, and as I thought about the complexities involved in achieving online business success, I realized that there are lessons we can learn from the Atlantic Salmon.

What are some of these lessons we can take away and apply to ourselves in our online business?

1.  Fact: The Atlantic salmon spawns in fresh water but spends much of it’s life in the salty waters of the ocean.

Lesson: As business owners we have to be adaptable.  We may start small and wade into shallow waters, but as we grow we may make decisions (more…)

Mental imagery or visualization is a simple yet valuable self-motivation technique.  How can visualization contribute to maintaining motivation?

When you  started your online business you made a plan and set realistic, strategic goals that you'd like to accomplish within stated time frames.  Sometimes your time frame may have to change because your goals were not realized, but your goals remain unchanged.  Rather than becoming a victim of discouragement and giving up, having a mental image of what you desire to accomplish will allow you to maintain your motivation.

Mental imagery or visualization in this context is simply using your mind's eye to see your goal as if it has already been attained and being able to picture yourself mentally enjoying the results of your hard work. For example, your goal at a given time (more…)