Starting an internet business can be confusing and challenging.  As a beginner doing research on how to proceed you will frequently see the statement that to be successful on the internet, you must create your own product.

Creating your own product is a goal that all internet marketers should strive for.  But, is this the best starting point for a beginner or ‘newbie' to internet marketing?

Pros:

• Your first product will likely be a free report, but you may also create an  ebook for sale. Digital products are the most popular products to create.
• A well-written ebook will give the author expert status and sales; the author can become well-known quickly, allows for Joint Venture opportunities.
• The reader is able to download the ebook immediately. Solid information on a specific topic in provided in one place; one document.

Cons:

• A well-written ebook may take several weeks or even months to complete research and writing.
• Being new in starting your internet business you may be relatively unknown so you may not be perceived as an expert who can provide information that people may want to buy.
• Lack of experience in marketing online so as to promote your product effectively and implement systems for payment.

Of course there are always exceptions, as someone may already be a successful writer or have offline marketing experience that allows him/her to transition more quickly into their internet business and produce a 25-30 page or more ebook very quickly.

If creating your own product may not be the best starting point in your internet business, what are your options?  My Mentor, Connie Ragen Green has often said that Affiliate Marketing was what she started with when she started her business online, and Affiliate Marketing is responsible for approximately 50% of her income today.  I was a student in Connie's 1st Affiliate Marketing class earlier this year and am allowed to attend her new session, which she's teaching again.  Connie is an expert at teaching Affiliate Marketing as she has become a Super-Affiliate. It's not too late to join Connie's class today.  This is the last time she will be offering this class in 2010. Click here to learn more.

Savvy internet marketers consider their blog their home on the internet and therefore seek to improve their writing skills to become a better blogger.

Here are two ways that we can implement in our blogging schedule to become a better blogger.

1.  Write Keyword-Rich Posts

There are times you write an article about a topic that answers a question one of your readers asked.  However, it's recommended that you optimize at least post every week.  A quick way to identify keywords and long-tail keyword phrases on your topic is to use Google keyword tool at https://adwords.google.com or wordtracker.com.

2.  Create Variety in Your Posting Style

To create variety for your readers, you may want to write posts of different lengths – some long, some short.  This post is an example that. Most of my posts are between 300 and 500 words so to have a post of  less that 200 words took a lot of effort on my part to condense these points.

I'd love to get your opinion…and I promise not take it badly:)  I want you to enjoy your visit to my website.  Which type of post would you prefer to read on my blog?

1.  Longer, ‘meaty' posts as is my preferred writing style, or

2.  Short, concise posts.

Please leave your comments in the ‘Comment' section.

Featured “Monday Writer” – Coach Jane Lee

Why should we care about our customers? It was only one product that they bought from us.  The reality is that the life-line of your business depends heavily on providing excellent customer service. The first interaction with the customer till the purchase of your service or product does not end. It’s not a one shot deal. Many internet marketers drop the ball when in comes to customer service. Do you follow up with your customers after the purchase and see what results they are getting? How often do you keep in touch with your prospects and customers?

Listed below are the 4 reasons why customer service is important.

1) Customers will buy again and again when you provide excellent customer service

2) People want to feel special and so does your customers.

3) Bad customer service- such as not returning calls or poor follow up. This can leave a negative impression and the customer will no longer purchase your product or service.

4) Prospects and customers will refer you to their friends and family if they have a positive buying experience with you.

Always keep your customers in mind by servicing and touching base with them on a regular basis. This will ensure repeat business for the years to come.

Good Selling!

Jane Lee

Coach Jane Lee teaches you “How to Authentically Sell with Confidence and Ease” to get more clients and increase sales. Follow her weekly show “Sales Success Mindset” on Blog Talk Radio.