Recently I wrote a series of posts on Article Marketing Secrets and am currently writing a series on goal-setting. If you submit articles to ezinearticles.com you would have received two very important e-mails over the past week, and I thought I summarize what I learned from both. They emphasize how combining article marketing and goal-setting are more important than ever for article marketing success.
1. Why You Must Submit More Articles
According to ezinearticles.com 10 years ago 1-2 dozen articles in your niche would drive lots of traffic back to your website or blog. At that time your articles ‘were likely to appear high in search engine results because there were a lot less websites back then.’ With the explosion of internet users and websites, the competition is much greater and now more articles are required to get similar results.
2. What It Takes in 2011
It will take between 200 and 500 articles to begin to get the same return. Staggering numbers and what appears to be a daunting task!
3. Four Ways to Start Thinking Bigger
i) Create an article marketing goal. They suggest that you start with writing and submitting your 1st 100 articles. If you already have 100, set your goal for 500 or 1,000 articles.
ii) Think of the big picture and use a long term approach to article marketing.
iii) Avoid trying to cover your entire market. Narrow your focus so that your articles will reach your target audience. Be sure to include long-tail keywords as the people who are looking for specific information are more likely to be interested in your articles.
iv) Write Evergreen articles, that is, articles that have information that will be relevant today and in the future so that your articles can continue to work for you.
You may visit http://media.ezinearticles.com/v/article-marketing/think-big-with-article-marketing.wmv to watch the movie. The information is provided in other formats, including mp3 at that website.
4. New Minimum Word Count
The minimum word count has been increased to 400 words. In my post, “Article Marketing Secrets: Use Your Article Body To Keep Your Promise” I wrote on the benefits of submitting articles with a minimum word count of 400 words and that I would start to implement in my articles.
You may read of other changes which will affect all of us who submit articles to ezinearticles.com at http://blog.ezinearticles.com/2011/02/quality-matters.html.
This is a wake-up call for me that I will need to accelerate my article marketing. How do you feel about the above? Will these motivate you to write more, or stop you from even attempting to expand your reach with article marketing? I hope you’ll view them in a positive light because article marketing is one of the most economical way to get traffic to your blog or other website. I’d love to hear your thoughts.